The presumtion that cab users "Know" what real cabs look like is obviously incorrect. Factor in the common use of taxi's by a person and regular distractions we all face, getting into a cab when the situation just seems off might be unavoidable. Were these passengers on their cell phones when they got in? We need to educate all of our passengers to the details a REAL taxi serving thier area will have. Lettering Logo Phone numbers Medallion location and the like - then our customer will be better informed and make good choices with and for us.

i think u need to teach your drivers to take credit cards and take all orders short or long and dont call cops when they are ripping off customer i know this happens all the time i hear it every day from customers american taxi u need to send people out to ride in cabs under cover to see this get it together before u lose all your customers